LYNDA.
After getting her MBA, Lynda went the client route first, working for brands like GNC, Dick’s Sporting Goods and Pup Pee Pads. Jumping to the agency side when DVGTNB&L grabbed her. She helmed the famous Balloons for Baby campaign, where they filled the entire Time Square with Balloons (see NYTIMES ARTICLE “Balloon Stunt Environmental Impact Was Devastating)
With a strong desire to be a soldier on the front lines, Lynda took her talents to production first as a producer for PAPER FIRE STUDIO, then starting her own venture… PEOPLE., where her impact on the Advertising community has been trend setting and historic.